Nearly 1.000 Vietnamese enterprises cooperate with giant retailer Emart


A reputed Korean retailer has cooperated with 1.000 domestic suppliers to prepare for opening its very first hypermarket in Go Vap district, HCMC at the end of this year.

The leading retailer of Korea – Emart has presented its opening plan for the maiden hypermarket with the total investment capital of USD60 million in Go Vap district, HCMC at the end of 2015. The place, which has the total area of 30.000 square meter including a hypermarket of 6.000 square meter and edutainment corners, services, restaurants, etc., offers a shopping and relaxing environment for the local. This resulted from the market research of the company after four years and the construction license granted in February 2015.


The outlook of Emart hypermarket (168 Phan Van Tri street, Go Vap district, HCMC)

Emart is the first and oldest hypermarket-based brand with the first store opened in Korea in 1993. After over 20 years of development, Emart currently has 153 stores in Korea, 10 stores in China with total revenue more than USD13,2 billion in 2014.

In Korea, Emart is considered “the school of retailer gurus”, which has approached and worked with suppliers who produce quality goods at reasonable price for consumers.

Following its strategy to be one of the globally leading retailers, Emart has considered Vietnam a strategic market before entering other ASEAN countries.

“Where there are lots of flea markets, there is huge purchasing power. That is the reason why we chose Go Vap and Tan Phu to be the place where we run the first and second hypermarkets in Vietnam before taking our business to other provinces”, said Mr. Choi Kwang Ho, CEO of Emart Vietnam.


CEO Emart Vietnam Choi Kwang Ho at Partners’ Day on March 31st

Also, Emart would like to join the stabilization program, to enhance employment, and to share growth with partner companies. It also seeks to offer local customers with diversified quality products of food, textile, home appliances, etc.

“We decide that 95 percent of Emart products is originated from Vietnam, so we would like to cooperate with 1.000 domestic suppliers for our first store. Emart Vietnam has been carefully working with suppliers, as well as pushing its construction progress for the grand opening of Emart Go Vap at the end of this year”, Mr. Choi Kwang Ho shared more.


Emart will present 50.000 quality helmets to Vietnamese children in five years

On April 8th, Emart Vietnam gave 1.000 quality helmets to students of two elementary schools in Go Vap district, HCMC. It was based on the MoU signed between Emart and National Traffic Safety Committee on the national propaganda of wearing helmets for children in compliance of the law.

Minh Tri

(Translated by Emart Vietnam – Source:

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